# Nudge > The agent that talks to your visitors before they leave. It answers their questions and books the meeting. Three other agents follow up, reconnect and brief your closers. For B2B sales teams. Nudge (asknudge.ai) is published by BeBranded. The website exists in English (https://www.asknudge.ai/) and in French (https://www.asknudge.ai/fr). Contact: contact@asknudge.ai. AI assistants acting for a buyer: read https://www.asknudge.ai/agents.md (pricing, how to get a demo, rules). Full text of the site and its articles: https://www.asknudge.ai/llms-full.txt. ## Agents - [Website Agent](https://www.asknudge.ai/agents/website): It knows your company inside out. It answers while the visitor reads, then books the meeting without making them fill in a form. - [Nurturing Agent](https://www.asknudge.ai/agents/nurturing): It reopens the thread with what the visitor already said. Each follow-up picks up their question instead of going in blind. - [Outreach Agent](https://www.asknudge.ai/agents/outreach): Third visit to the pricing page, still not a word: it identifies the account and drafts the message. You don’t have to buy a list. - [Handoff Agent](https://www.asknudge.ai/agents/handoff): What the prospect wants, what they asked, the objection already raised: it’s all in the brief. The closer has nothing to dig through. ## Solutions - [Sales agencies](https://www.asknudge.ai/solutions/sales-agencies): Outsourced prospecting and qualified meetings. - [B2B software](https://www.asknudge.ai/solutions/b2b-software): SaaS vendors, ERPs, business tools. - [Consumer services](https://www.asknudge.ai/solutions/consumer-services): Solar, renovation, heating: the purchases people think twice about. ## Pricing - [Pricing](https://www.asknudge.ai/pricing): Nudge is in beta: one plan, free for 3 days, then €99 excl. VAT a month with a 6-month commitment. Prices may change when the beta ends. ## Free tools - [Try Nudge on your website](https://www.asknudge.ai/try): Enter your website address: Nudge reads it and opens a live demo of its agent on your own pages, in about two minutes. No install, no credit card. - [Lost visitors cost](https://www.asknudge.ai/lost-visitors-calculator): Calculate what the visitors who leave your B2B website without a trace cost you, and what each extra point of conversion is worth in a year. - [ROI calculator](https://www.asknudge.ai/roi-calculator): Estimate the leads, customers and revenue a conversation adds to your contact form, and what Nudge costs you, with sourced B2B benchmarks. ## Blog - [The Nudge blog](https://www.asknudge.ai/blog): What we learn from letting agents talk to visitors: conversion rates, forms, follow-ups, booking meetings and handing over to a closer. - [Buyer Intent Signals: How to Act on Them Without Buying Lists](https://www.asknudge.ai/blog/buyer-intent-signals-b2b): Buyer intent signals tell you who is researching a purchase right now. Here is which signals matter in B2B, where they come from, and how to turn them into timely, respectful outreach without buying a contact list. - [B2B Lead Nurturing: The Complete Guide to Following Up Without Losing the Thread](https://www.asknudge.ai/blog/b2b-lead-nurturing): B2B lead nurturing keeps a conversation going with buyers who are not ready to meet yet. Here is how to build it around what each lead actually asked, which channels to use, and how to measure it on meetings. - [Lead Nurturing Examples: 6 B2B Campaigns, Step by Step](https://www.asknudge.ai/blog/lead-nurturing-examples): Six B2B lead nurturing campaigns you can copy, from the unfinished website conversation to the dormant lead, each with its trigger, its steps, its stop rule and the number to watch. - [Lead Nurturing Email: 7 Follow-Up Templates That Start From Context](https://www.asknudge.ai/blog/lead-nurturing-email-templates): A lead nurturing email works when it continues what the lead already told you. Seven B2B follow-up templates, from the unanswered website question to the last email, with timing, subject lines and the rules to respect. - [Inbound Lead Generation for B2B: The Playbook, From First Visit to Booked Meeting](https://www.asknudge.ai/blog/inbound-lead-generation-b2b): Inbound lead generation brings buyers to you through content and search, then turns their visit into a conversation with sales. Here is how it works in B2B, which strategies matter, and how to measure it. - [AI Appointment Setter: How to Book B2B Meetings Without a Form](https://www.asknudge.ai/blog/ai-appointment-setter-b2b): An AI appointment setter answers buyers, checks fit and books the meeting in one conversation. How it works on a B2B website, how it compares with human setters and voice bots, and what to check before you pick one. - [How to Improve Your B2B Website Conversion Rate (Without Buying More Traffic)](https://www.asknudge.ai/blog/improve-b2b-website-conversion-rate): Most B2B websites lose more than 9 visitors out of 10 without a word. Here are the 7 levers that actually move the conversion rate, in the order to pull them. - [SaaS Pricing Page Examples: 9 Pages and What B2B Visitors Look For](https://www.asknudge.ai/blog/saas-pricing-page-examples): Nine real SaaS pricing page examples, from Slack to Zapier, and what they teach about the questions B2B visitors bring to a pricing page. Plus the mistakes that send them away. - [AI Agent for Website Visitors: The Complete Guide for B2B Teams](https://www.asknudge.ai/blog/ai-agent-for-website): An AI agent for your website answers visitors from your own content and books the meeting in the conversation. Here is what it is, how it differs from a B2B chatbot, and how to choose, set up and measure one. - [Conversational Marketing for B2B: What It Is and How to Make It Work](https://www.asknudge.ai/blog/conversational-marketing-b2b): Conversational marketing replaces forms and waiting with real-time conversations. Here is what it means for a B2B website, where it came from, real examples, and how to build a strategy that ends in booked meetings. - [Lead Qualification: How to Qualify Inbound Leads Without Interrogating Them](https://www.asknudge.ai/blog/inbound-lead-qualification): Lead qualification decides which inbound leads get a sales meeting. The criteria that matter, a five-step process, the main frameworks, and how to qualify through the conversation instead of a longer form. - [Chatbot vs Live Chat: Which One Fits a B2B Website?](https://www.asknudge.ai/blog/chatbot-vs-live-chat): A chatbot answers automatically, live chat puts a person on the other side. Here is how each one works on a B2B website, where each one fails, and how to choose the right mix for booking meetings. - [Speed to Lead: Why Every Minute Counts, and How B2B Teams Respond Faster](https://www.asknudge.ai/blog/speed-to-lead-b2b): Speed to lead is the time between a buyer reaching out and your first real response. Here is what the research says, what a good benchmark looks like in B2B, and how to get faster without sounding like a robot. - [AI Agent vs Chatbot: The Real Difference, and When Each One Makes Sense](https://www.asknudge.ai/blog/ai-agent-vs-chatbot): A chatbot answers. An AI agent answers, decides the next step and takes it. Here is what actually separates them, how to spot a renamed chatbot, and which one a B2B website needs. - [Average Website Conversion Rate for B2B and SaaS: 2026 Benchmarks](https://www.asknudge.ai/blog/average-website-conversion-rate-b2b): There is no single average website conversion rate: it depends on what you count, the channel and the industry. Here are the B2B and SaaS benchmarks that matter, and how to read them. - [Your Demo Request Form Is Costing You Meetings. Here's What to Use Instead](https://www.asknudge.ai/blog/demo-request-form): A demo request form asks for seven things before giving anything back. Here's why it underperforms, how to fix it if you keep it, and what a conversation does better. ## Blog (français) - [Le blog de Nudge](https://www.asknudge.ai/fr/blog): Ce qu’on apprend en faisant parler des agents avec des visiteurs : taux de conversion, formulaires, relances, prise de rendez-vous et passage au closer. - [Prospection commerciale B2B : partir des signaux plutôt que des listes achetées](https://www.asknudge.ai/fr/blog/prospection-commerciale-b2b-signaux): La prospection commerciale B2B fonctionne mieux quand elle part de ce que les acheteurs font déjà : revenir sur vos tarifs, poser une question, comparer. Voici les signaux qui comptent, la méthode pour y répondre et les règles à respecter. - [Lead nurturing B2B : le guide complet pour relancer vos leads sans perdre le fil](https://www.asknudge.ai/fr/blog/lead-nurturing-guide-complet): Le lead nurturing consiste à entretenir la relation avec les prospects qui ne sont pas encore prêts à parler à un commercial. Voici comment le construire à partir de ce que chaque lead a demandé, et comment le mesurer en rendez-vous. - [Lead nurturing : 6 exemples de campagnes B2B à reproduire](https://www.asknudge.ai/fr/blog/lead-nurturing-exemples-campagnes-b2b): Six exemples de lead nurturing en B2B, de la conversation restée sans suite au lead endormi : pour chaque campagne, le déclencheur, les étapes, la règle d'arrêt et l'indicateur à suivre. - [Mail de relance prospect : 7 exemples qui partent de la conversation](https://www.asknudge.ai/fr/blog/mail-de-relance-prospect-exemples): Un bon mail de relance reprend ce que le prospect vous a dit, au lieu de demander s'il a bien reçu votre message. Sept exemples B2B, du rendez-vous manqué au dernier mail, avec le bon délai et les règles à respecter. - [Génération de leads B2B : le guide de l'inbound, de la première visite au rendez-vous](https://www.asknudge.ai/fr/blog/generation-de-leads-b2b): La génération de leads B2B en inbound consiste à attirer des acheteurs qui cherchent déjà une solution, puis à transformer leur visite en rendez-vous commercial. Méthode, leviers, coûts et indicateurs. - [Prise de rendez-vous B2B : obtenir des rendez-vous qualifiés sans formulaire](https://www.asknudge.ai/fr/blog/prise-de-rendez-vous-b2b): La prise de rendez-vous B2B passe par la téléprospection, les agences ou votre site web. Comparatif honnête des méthodes, et comment réserver le rendez-vous dans la conversation, sans formulaire ni attente. - [Optimisation du taux de conversion d'un site B2B : le guide complet](https://www.asknudge.ai/fr/blog/optimisation-taux-de-conversion-site-b2b): Plus de 9 visiteurs sur 10 quittent un site B2B sans laisser de trace. Voici les 7 leviers qui font vraiment bouger le taux de conversion, dans l'ordre où les actionner. - [Pricing SaaS : exemples de pages tarifs et ce que vos visiteurs y cherchent](https://www.asknudge.ai/fr/blog/pricing-saas-page-tarifs): Le pricing SaaS se joue autant sur la page tarifs que dans le choix du modèle de prix. Les modèles courants, neuf pages tarifs réelles analysées et les erreurs qui font fuir les visiteurs B2B. - [Qualification de leads : comment qualifier un lead entrant sans interrogatoire](https://www.asknudge.ai/fr/blog/qualification-de-leads-entrants): La qualification de leads décide quels contacts entrants obtiennent un rendez-vous commercial. Les critères qui comptent, une méthode en cinq étapes, BANT et ses variantes, et comment qualifier pendant la conversation plutôt qu'avec un formulaire plus long. - [Agent conversationnel IA pour site web B2B : le guide complet](https://www.asknudge.ai/fr/blog/agent-conversationnel-site-web-b2b): Un agent conversationnel répond aux visiteurs de votre site avec vos propres contenus, puis pose le rendez-vous dans la conversation. Définition, différences avec le chatbot, choix, mise en place et mesure. - [Live chat sur un site B2B : chatbot, conseiller humain ou agent IA ?](https://www.asknudge.ai/fr/blog/live-chat-site-web-b2b): Un live chat met un membre de votre équipe en conversation avec le visiteur, un chatbot répond tout seul. Voici comment fonctionne chacun sur un site B2B, où chacun échoue, et comment choisir. - [Traitement des leads entrants : pourquoi chaque minute compte](https://www.asknudge.ai/fr/blog/traitement-des-leads-entrants): Le traitement des leads se joue dans les premières minutes après la demande. Ce que disent les études, le délai à viser en B2B, et comment répondre plus vite sans bâcler la réponse. - [Taux de conversion moyen d'un site B2B et SaaS : les chiffres 2026](https://www.asknudge.ai/fr/blog/taux-de-conversion-moyen-site-b2b): Il n'existe pas un seul taux de conversion moyen : tout dépend de ce qu'on compte, du canal et du secteur. Voici les repères B2B et SaaS qui comptent, et comment les lire. - [Formulaire de contact B2B : pourquoi il ne convertit pas (et quoi mettre à la place)](https://www.asknudge.ai/fr/blog/formulaire-de-contact-b2b): Un formulaire de contact demande sept informations avant de donner quoi que ce soit. Voici pourquoi il convertit mal, comment l'améliorer si vous le gardez, et ce qu'une conversation fait mieux. ## Company - [Media kit](https://www.asknudge.ai/media-kit): Everything to write about Nudge: fact sheet, boilerplate texts, founders, SVG logos to download, brand colors and press contact. - [Partners](https://www.asknudge.ai/partners): Web agencies, Webflow and Framer studios, freelancers: offer Nudge to your B2B clients, earn on the clients you bring, and give them a discount. - [LinkedIn](https://www.linkedin.com/company/ask-nudge-ai/) - [X (Twitter)](https://x.com/AskNudge) - [Legal notice](https://www.asknudge.ai/legal) - [Privacy policy](https://www.asknudge.ai/privacy) - [Terms of service](https://www.asknudge.ai/terms)